How Custom Bottled Water Can Help Promote Your Business

Custom bottled water can be a wise way for your business to advertise in a natual and organic way. Supplying customized water bottles is a win-win situation for both your business and your client, as their patrons will be able to enjoy a cool drink of water while your company gets to market itself by advertising on the label of the water bottles.

Why Customized Bottled Water?

No matter if your customers are on vacation, traveling for business, or just enjoying an event, your company can provide some relief by offering them bottled waters. While a beverage might not seem like a big deal, travelers and those in a hurry will surely appreciate the gift of invigorating water that they can take with them while they are on the go. When your customers get back on the road, they will have a way to keep themselves hydrated and will also be carrying around promotional material for your business. If customers are at a music festival or event, you’ll have the added benefit of free advertising if they are photographed holding the water and posting their content to social media. Everywhere your client takes their custom bottled water, your business’s logo goes too. The water bottle will publicize your business as the label will be seen again and again. In brief, customized water bottles can make your clients happy while simultaneously marketing your company.

What Information Can Be Added to the Custom Labels?

When you are creating a design for your customized labels, you’ll want to be certain that the name or logo of your business is large enough and printed in a font that is legible. While there are many beautiful and creative fonts available, many are not ideal for this type of marketing since they aren’t easy to read. You’ll also want to be certain to choose a text color that will stand out from the background color. For example, a light gray color and a white background wouldn’t be ideal since the text won’t pop against the white background – you don’t want people to have to squint to read the text.

Recommendations for what to include on your custom label:

Business Name & Logo – make sure this is clearly visible and isn’t too small or blurry
Business website or QR code – make it easy for an interested potential customer to learn more about you
Business phone number – if you want to drive calls to your business make sure the number is easily visible
Clear information about who your business is and what you do – this is especially important if your business name or logo is somewhat vague

Tips for Designing a Unique Label

One of the advantages of using water bottles for marketing purposes is that the labels are fully customizable. You’ll have the freedom to create a custom design or use a logo you already have, as well as choose the colors you’d like to incorporate on the label. Plus, you can add your contact information to your labels so music festival attendees will know how to reach you.

Not only will customized water bottles impress clients, they also will display the creativity behind your brand. Since these water bottle labels are completely customizable, you will have the freedom to design a trendy logo or use an existing one to represent your business. You’ll be able to incorporate the colors of your choosing and pick whatever information you want to have displayed on the label.

Ways to use Custom Water Bottles in Business

Marketing Your Brand at Promotional Events

In addition to providing custom water bottles to guests at other businesses, you can also consider using customized water labels at promotional events. Your staff can hand out bottles while hosting tournaments or charity events to ensure guests have a memorable introduction to your business. Visitors walking around and working up a thirst will be able to enjoy some hydrating water while the custom label on the water bottle will promote your business. Attendees will appreciate the takeaway and remember that your establishment kindly gifted them refreshing beverages. Even more, you can include your contact information on the custom label, so visitors can have a reference as to how to get in touch with your business once they have left the tournament.

Greet Potential Clients with Custom Water Bottles

While customized water bottles are great takeaways for existing clients, they can also be used as gifts for prospective customers as well. When meeting with potential clients, why not give them custom labeled water bottles as a way to thank them for their time? Not only will you create an impressive introduction to your company, you will also be leaving a lasting impression that could result in more business.

Where to Find a Professional Customized Water Bottle Product

For excellent service and a quality product, your car rental agency can turn to Piedmont Springs for all of your customized water bottle needs. We offer bottle sizes ranging from 8 oz. to 20 oz. and have purified or spring water options available. Our bottles are also exceptionally durable and come adorned with a beautiful, professionally printed label. For more information on how you can grow your brand using custom bottled water, contact us today.

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